5 Ways to Run a Better Community Engagement Strategy

When developing a new real estate project, engaging with the community is essential. Community outreach and engagement can take many different forms, such as public meetings, surveys, local hiring, and committing to include public art or green space in the development project. By engaging with the community early on in the development process, developers can ensure that they are responsive to the needs and wants of the community.

1. Community Outreach

One of the best community engagement strategies for real estate developers is to reach out to the community and get input early on in the development process. This can be done through public meetings, surveys, or other forms of outreach. Getting input from the community early on can help to ensure that the development project is responsive to the needs and wants of the community.

2. Community Benefits Agreement

Another community engagement strategy for real estate developers is to enter into a Community Benefits Agreement (CBA). A CBA is a contract between a developer and a community that outlines the benefits that the community will receive from the development project. CBAs can be used to provide financial benefits to the community, such as affordable housing or job training programs.

3. Local Hiring

Another way to engage the community is to commit to hiring locally for the planning, communication, and operation of the development project. This can have a positive impact on the local economy and help to build support for the project within the community.

4. Public Art

Including public art in a development project can also be a great way to engage with the community. Public art can be used to beautify a space, tell a story about the area, or simply make people stop and take notice. Including public art in a development project can help to make it more attractive and inviting to the community.

5.Green Space

Including green space in a development project is another great way to engage with the community. Green space can provide a place for people to gather, relax, and enjoy nature. It can also help to improve air quality and provide other environmental benefits.

To understand how Desire Path can help your project develop and run an effective community engagement strategy, contact us to book a free consultation now.‍